Gogglebox star Joe Baggs stuns with uncanny Katie Price Halloween transformation

Joe Baggs, the former Gogglebox star turned social media sensation, left his followers in disbelief after transforming into Katie Price for his annual Halloween bash. According to the Mirror ^[2], the 25-year-old chose to recreate the reality star’s striking National TV Awards appearance from September, complete with dramatic makeup and hair. He shared the transformation on social media, noting that honouring "the legend that is @katieprice" felt appropriate for his ICONS-themed party.

The costume was a hit with fans, many of whom admitted they had to double-take to confirm it wasn’t the real Katie Price. One commenter wrote, "I actually had to double take cos I thought it was Katie, Sooooo good, mic drop," while another simply posted, "Scary." The Mirror reported ^[2] that several high-profile celebrities joined the chorus of praise. Gemma Collins commented "AMAZING," and Jedward declared the look "culture." Drag queens Baga Chipz and Danny Beard also weighed in, with the latter calling it an "insane transformation."

Joe credited makeup artist @awhora and NYX Cosmetics for the "crazy" result. He revealed that Katie Price’s red carpet look with Mmmitchell was the specific cultural moment he wanted to honour. "When I was planning the look for this party and thinking about cultural moments this year, Katie’s look with @mmmmitchell for the NTA’s red carpet was something that blew me away," he explained. Despite being tagged multiple times, Katie Price had not publicly acknowledged the tribute as of the report's publication.

Baggs first rose to fame alongside his family on Channel 4’s Gogglebox between 2020 and 2022. Since exiting the show, he has leveraged his platform into a massive social media presence, boasting 2.2 million TikTok followers and 386k Instagram followers, according to the Mirror ^[2]. This digital influence has secured him brand deals with Netflix, Amazon, and Burger King. He also recently fronted a Britain’s Got Talent spin-off, describing the role as a "pinch me" moment.

The party, attended by celebrities including Megan McKenna and Jedward, was described by The Sun ^[1] as a spooky-themed event where the TV star "pulled out all the stops." The transformation highlights Baggs’ ongoing ability to generate viral content, keeping his name firmly in the public eye long after his Gogglebox stint ended. With Halloween celebrations winding down, attention now turns to whether Katie Price will respond to the tribute.